The Little Store, also known as the owner of this WisFarm project - work with direct manufacturers in Asia to bring in new, healthy and tasty food products that appeals to the mass market. It is affiliated with a parent company called Blue Star Marketing Pte Ltd, who import and distribute confectionery and food products to established major supermarket chains in Singapore like NTUC, Sheng Siong and Cold Storage.

Mission: We aim to deliver the highest quality products through innovative marketing and value creation.

Vision: To become a global FMCG company that build brands and distribution networks.

The Little Store aims to provide consumers with tasty confectionery, and at the same time bringing convenience to consumer’s life. Product ranges from healthy yoghurt drinks, refreshing coconut water, easy to prepare instant oatmeal, quality chocolate, crunchy cookies and many more!

As consumers dynamically update their food preferences over time based on product search and consumption experiences. The Little Store aim to explore and widen its product range to grow potential brands to the global market. Moreover, The Little Store intent to deal with more brands which gives them higher bargaining power to achieve cost advantage, and to translate these savings to end consumers at a much affordable prices.

The business is established in 2019, and it is run by a team of passionate staff who have over 30 years’ experience in the FMCG distribution business in Singapore market. The Little Store is committed to bring quality brands and products to the urban consumers, with the believe that quality daily products are important to embellish today’s modern lifestyle.

WisFarm Sales Target: USD 24,000
WisFarm Sales Period: Up to 3 months or till sold out
*Supporters are rewarded with up to 10% of last month’s sales

Wisfarm budget will be used only for purchasing products, delivery, warehouse costs and making better products. It will also be used to create awareness and engagement for this promotion.

Wisfarm projects may end earlier than scheduled if the target reward reaches 100%.